Paris to hold virtual men’s fashion week amid pandemic

Paris Men's Fashion Week to go digital amid coronavirus pandemic
Paris Men’s Fashion Week to go digital amid coronavirus pandemic

Paris Men’s Fashion Week organisers have released a statement that the 2020 edition will be digitised due to the coronavirus pandemic.

In a bid to avoid the spread of infections, the event will hold in virtual format from July 9 to July 13 for the Men Spring/Summer collections (2021).

“This event will be structured around a dedicated platform,” the Federation de la Haute Couture et de la Mode said in a statement.

“Each house will be represented in the form of a creative film/video.”

In late March, organisers said they had to cancel the men’s and Haute fashion weeks in Paris because of the coronavirus outbreak.