Paris Men’s Fashion Week to go digital amid coronavirus pandemic
Paris Men’s Fashion Week organisers have released a statement that the 2020 edition will be digitised due to the coronavirus pandemic.
In a bid to avoid the spread of infections, the event will hold in virtual format from July 9 to July 13 for the Men Spring/Summer collections (2021).
“This event will be structured around a dedicated platform,” the Federation de la Haute Couture et de la Mode said in a statement.
“Each house will be represented in the form of a creative film/video.”
In late March, organisers said they had to cancel the men’s and Haute fashion weeks in Paris because of the coronavirus outbreak.
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